International Game Technology (IGT) has officially rebranded its global lottery division as Brightstar Lottery, marking a fresh start and a big leap into a new era for the company. This change comes ahead of the highly anticipated sale of IGT’s Gaming and Digital operations to Voyager Parent, LLC, a company owned by Apollo Global Management. This deal is set to close by July 1, 2025.
A Bold New Chapter for the Lottery Giant
After nearly 50 years in the game, IGT’s lottery division is taking on a new name and identity. The move to Brightstar Lottery signals the company’s shift to becoming an independent, lottery-focused business. The name change comes at a pivotal moment as the lottery industry undergoes a major transformation. With digital technology, new player expectations, and an increasing variety of gaming options changing the way lotteries operate around the world.
Vince Sadusky, the CEO of the newly rebranded Brightstar Lottery, shared his excitement about the transition:
“We’ve got a nearly 50-year history of reliability, innovation, and leadership in the lottery business. Brightstar is built on that foundation but with a forward-thinking focus. Our goal is to help our lottery customers around the world succeed in today’s fast-paced digital world. Where players expect more and the choices for gaming are endless.”
He added that the company’s renewed focus will be on fostering innovation, supporting customer success, and giving back to the communities that lotteries serve. Brightstar is ready to take the industry by storm. Offering exciting new ways to engage players and help lotteries grow.
A Smooth Transition with Global Reach
Although the name is changing, Brightstar Lottery’s operations will remain the same, ensuring a smooth transition for customers and players alike. The company serves almost 90 lotteries across six continents, including 26 U.S. state lotteries and seven of the top ten largest lotteries worldwide.
For Brightstar, it’s not just about the rebrand. It’s about continuing to lead the charge in the lottery space with cutting-edge technology, high-quality games, and trusted services that customers can count on. As part of the spin-off, Brightstar will continue offering a wide range of services including lottery technology, instant ticket solutions, and innovative game design that have kept the company at the top of the lottery industry for decades.
What’s in a Name? The Stock Ticker Change
With the rebranding, Brightstar Lottery will also be listed under a new ticker symbol on the New York Stock Exchange—BRSL. The change will be official on July 2, 2025, with the company continuing to trade under this new ticker after the sale of its Gaming and Digital business. Shareholders don’t need to do anything. This change won’t affect their shares.
For many, this name change is more than just a new logo. It represents a new chapter for the company and the industry. Brightstar Lottery is now poised to step into the future, leading the way for the global lottery market as it embraces digital transformation and meets the evolving needs of modern players.
Brightstar’s Future: Innovation and Customer Success
As Brightstar Lottery moves forward, the company is focused on helping lotteries meet the growing demand for digital and mobile-first experiences. Vince Sadusky emphasized that Brightstar will continue to build on its strong history while embracing the future:
“The lottery business is rapidly changing, and we’re proud to be at the forefront of that transformation. We’re here to help our customers succeed in an increasingly digital world. We want to ensure that our customers can engage players in exciting new ways and contribute positively to their communities.”
From digital advancements to improving player experiences, Brightstar’s focus will remain on providing high-quality, innovative solutions to lotteries worldwide. Whether it’s offering engaging instant tickets, supporting digital gaming platforms, or ensuring responsible gaming practices, Brightstar is ready to lead the way.
Does the Rebrand Affect IGT’s Online Slots?
With IGT’s rebranding to Brightstar Lottery, many players may be wondering how this shift impacts their beloved online slots. The good news is that Brightstar Lottery’s rebrand primarily focuses on its lottery operations. The company will continue to provide a wide range of lottery-related products and services. These include technology and game solutions for various jurisdictions. However, the gaming side, including online slots and digital gaming, is being sold off. It is all part of the deal with Voyager Parent, LLC.
This means that Brightstar Lottery itself will not directly manage or operate the IGT online slots. The sale of IGT’s Gaming and Digital operations does suggest that these slots and digital casino games will now fall under a different management structure. The future of IGT’s online slots portfolio remains tied to this transaction. And there may be changes to game development, updates, and support under new ownership.
Can You Still Play IGT Slots with Bitcoin?
As for playing IGT’s slots with Bitcoin, since IGT’s online slots and digital gaming are part of the sale, it’s likely that whether Bitcoin or other cryptocurrencies remain an accepted payment method for the slots will depend on the new company taking over IGT’s gaming business. Typically, Bitcoin and other cryptocurrencies are becoming more common in the online gambling industry. So the new owners may continue to support crypto payments for the slots, especially in markets where crypto adoption is strong.
If you are a fan of playing IGT slots with Bitcoin, you may want to stay updated on the changes following the sale. And see if the new operators continue the integration of crypto payments. Keep in mind that even if the platform changes, cryptocurrencies are still a popular and accepted method of payment across many online casinos. So you can expect continued access to digital casino games with Bitcoin at a wide range of other platforms.
Looking Ahead
As the rebranding process continues, Brightstar Lottery is set to continue its legacy of leadership, innovation, and community impact. With decades of experience and a renewed focus on digital success, Brightstar is excited about what the future holds. Players and customers can expect more exciting developments, with the company’s strong foundation and future-focused mindset guiding the way.
Brightstar will continue to support its customers in nearly 90 lottery jurisdictions across the globe. The company’s commitment to excellence remains unwavering, and it’s ready to face the future of lottery gaming head-on.
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